We turn products into experiences people are excited to share

Fine Supply is your AI-first product design, branding & development partner. We create brands and experiences worth remembering.

Fine Supply is your AI-native product design, branding & development partner. We create brands and experiences worth remembering.

Brands our team built products for.

Services

This is what we do

Product Design

From discovery to pixel-perfect prototypes, we craft interfaces that feel intuitive from the first tap.

AI Experiences

We build AI-powered tools and experiences for both voice, chat and generative UI.

Marketing Websites

High-converting, beautifully crafted sites that tell your story and move visitors to action.

Branding

Identity systems that hold up everywhere — from app icons to billboards — and make your brand impossible to confuse.

AI Automation

We find the repetitive work slowing your team down and replace it with smart, reliable automation using Langchain or Mastra.

Development

Clean, scalable code that ships on time. We build in React, Swift, Flutter, and whatever your stack demands.

Wehelpambitiouscompaniesturngoodproductsintounforgettableexperiencesthekindthatuserslove,teamsareproudof,andcompetitorsstruggletomatch.
Wehelpambitiouscompaniesturngoodproductsintounforgettableexperiencesthekindthatuserslove,teamsareproudof,andcompetitorsstruggletomatch.

HTS Assist

Conversational travel support, finally done right. For over 1m users globally.

Conversational travel support, finally done right. For over 1m users globally.

Conversational travel support, finally done right. For over 1m users globally.

HTS Assist is a unified voice and chat agent that replaces legacy self-service portals and contact centers with a single conversational interface for travel. HTS powers travel solutions at major airlines and banks — including Virgin Australia, Uber, Commbank, SMBC in Japan, Lloyds Bank, and more.

Leading design end-to-end: every interaction, every user flow, and a full Storybook of UI components covering the chat widget, voice mode, and generative UI surfaces. We also built functional chat and voice prototypes used to sell and onboard partners.

A support layer travelers actually want to use, at $0.70 per interaction instead of $14, at ~80% AI containment on deployments.

Product Design

Product Design

Development

Development

AI Experiences

AI Experiences

"Extremely creative, flexible, data-driven (quant and qual), customer-driven, and organized. Ludwig [Founder of FineSupply] is one of the most talented and effective product designers I've worked with"

Zach Rachins

VP, Product & Design @ Gametime

HTS Assist

The control room behind the AI agent.

The control room behind the AI agent.

The control room behind the AI agent.

A single workspace to monitor agent performance, dig into individual conversations, and prove ROI to the business. The dashboard surfaces containment, transfer, sentiment, CSAT, response time, and tool success across modalities and languages, with topic clustering that reflects each partner's specific service mix.

Conversation drill-downs expose full transcripts, audio playback, AI summaries, and tool calls — readable for ops leads, deep enough for engineers tuning the agent in production.

Observability built for the people accountable for the AI.

Product Design

Product Design

Moonfare

Europe's first private equity secondary market for retail

Europe's first private equity secondary market for retail

Europe's first private equity secondary market for retail

Moonfare set out to do something nobody else had done in Europe: build a secondary market for private equity, opening up an asset class that had always been locked behind decade-long hold periods. The feature had to sit cleanly inside an existing platform investors already trusted with significant capital.

The work spanned the full design cycle — problem framing, internal and customer investigation, hypothesis testing, low-fidelity exploration, positioning the feature inside Moonfare's existing product architecture, and shipping the product alongside the engineering team.

The release drove the largest weekly AUM increase in Moonfare's history and marked the first PE secondary market for retail investors in Europe.

Product Design

Product Design

Terranum

Branding the backbone of sustainable AI

Branding the backbone of sustainable AI

Branding the backbone of sustainable AI

Terranum is building the renewable energy backbone for AI — gigawatt-scale data center infrastructure for hyperscalers across EMEA and LATAM. The brand needed to match the seriousness of that ambition.

We led brand, logo, and marketing site end-to-end. The identity pairs a grounded, infrastructure-first visual language with copy that positions Terranum as a credible counterpart to the hyperscalers it serves — confident, technical, future-facing.

A brand system built to carry a company from pipeline to gigawatt.

Marketing Websites

Marketing Websites

Branding

Branding

"The thing with you guys is you actually care. That's rare. Most agencies clock out after the delivery — you're still pushing."

Felix Hüttenbach

Terranum Founder

Flooz

Link-in-bio product for germanies biggest influencers

Link-in-bio product for germanies biggest influencers

Link-in-bio product for germanies biggest influencers

Flooz needed more than a link-in-bio — a creator OS for paid events, ticketing, and digital products, with the polish to match what creators were actually selling.

We led product, brand, and marketing end-to-end. The app handles the full monetization workflow; the brand carries a confident "Passion Economy" identity from product to out-of-home.

A platform creators are proud to point their audience at.

Product Design

Product Design

Marketing Websites

Marketing Websites

Branding

Branding

Readytotransformyourproduct?
Readytotransformyourproduct?

More than 54m users globally use products our
team helped to shape.